The Best PPC Management Services: Get More Traffic and Increase ROI
You need website traffic and you need it now! Pay per click advertising is the quickest and easiest way to get visitors and generate leads. How do you do it? Authority Solutions™, America’s Top SEO experts, will do the job for you!
PPC advertising is one of the most effective SEO strategies in driving more traffic to your business website. However, this SEO campaign is very risky. Without proper and ongoing PPC Management, you can spend a fortune and draw more traffic but eventually gain nothing at the end of the day.
If you are someone who has limited knowledge about PPC marketing and you want to know more about it or someone who knows a great deal about it and wants to use PPC to market your business, you have come to the right place. Authority Solutions™ is a team of SEO experts who can help you use PPC advertising, as well as provide PPC Campaign Management.
What is Pay Per Click and Why Is It Essential in your SEO Campaign?
PPC or Pay Per Click is a model of internet marketing where advertisers pay a fee every time their ads are clicked. Basically, it is a way of buying visits to your website instead of trying to attract visitors organically.
Search engine advertising is the most popular form of PPC. It allows advertisers to bid for ad placement in a search engine’s sponsored links when an internet user searches for a keyword that is related to their business offering.
PPC is very simple. Search engines like Bing and Google allow businesses and individuals to buy listings in their search results. These listings are found alongside and above the non-paid organic search results. The search engine gets paid every time a web user clicks on the sponsored listing.
These ad spots are sold in an auction. You bid the maximum amount you are willing to pay for a click on your ad. If you are the highest bidder, you have a chance to rank No. 1 in these paid or sponsored results.
When someone clicks on your PPC listing, they will be redirected to the page you have selected on your website. The search engine will charge you the amount you bid. For example, you bid $2 maximum on the keyword “Social SEO” and that is the highest bid in the auction, you will appear on the first line. If 100 people click your PPC listing, then the search engine will charge you $200.
PPC advertising generates traffic quickly. It is easy and simple. Spend enough, get top placement, and potential customers will see your offer first. If users are searching for key phrases on which you bid and you have a well-written ad, you get clicks the moment the ad is activated.
PPC advertising is fast. With systems like Google Adwords, you can generate targeted traffic in just a few minutes from opening an account.
It is also nimble. Most organic search engine marketing and other forms of advertising can lag for several weeks or months behind changing behavior of the audience. With PPC campaigns, you can adjust in a matter of hours or days. This will give you an edge to adjust to market conditions and changing customer interests.
It is a great way to get visitors. However, if you have limited knowledge of the terminologies of PPC, you will need only the best PPC Management Services.
What is Pay Per Click Management?
PPC Management is the process of supervising and managing a company’s PPC ad spending. It strategizes and buys ads while minimizing the overall spending. You can actually do this yourself. But since it is very risky and if you have limited knowledge about PPC, you can hire a specialist company to manage PPC buys on your behalf.
How Authority Solutions™ PPC Management Services Get More Customers For You
Authority Solutions™ experienced and effective PPC Management Services can quickly and easily get you more website visitors and customers. We will bring your Google AdWords to a higher level so that you can grow your reach and get your message faster in front of people searching for the products or services you are offering. For us, PPC is not simply the “pay it and forget it” type of effort. We will constantly update, test and make modifications so you can get the most out of your investment. Are you employing Ad Words campaign and not getting the most value out of it? Is the Return of Investment what you have expected? If it the campaign you currently have is exceeding your expectation, then that is great. But if not, you certainly need the help of PPC pros and specialists in PPC Management. Authority Solutions™ offers the most experienced and trusted PPC consulting and PPC campaign management. We will advertise your brand to a bigger audience of interested customers the minute they start looking for the products and services you have to offer.
How Can Authority Solutions™ PPC Management Services Help Your Business Grow?
We have been in the SEO industry for quite some time now and our PPC Management Services has significantly affected the online marketing campaign for our clients. Our goal is to give you the same services and help your business grow with PPC Advertising and PPC Keyword Research.
- PPC Keyword Research
We search and use keywords that generate the most leads and the best return on investment. We will research your industry and target the wants and needs of your customers to determine the most effective words for your campaign.
- Pay Per Click Optimization
We optimize not only your cost-per-click but also your bid positioning for you to get the highest financial gains. This requires an ongoing and continuous cycle of expert testing and implementation in competition with other advertisers.
We will continuously optimize your landing pages and the text of your ads and keep track of the performance of your PPC so that you can improve the quality of website traffic and result in the influx new customers.
- Pay Per Click Audit
We will search for new opportunities and minimize overspending by taking a closer look at your previous and current PPC efforts. Authority Solutions™ will conduct a regular audit of the performance of your campaigns to ensure that every cent counts.
- Pay Per Click Ad Copy and Design
It takes only a few seconds to get the attention of people with your AdWord copy, that is why you have to go beyond your copy. When they click your ad that directs to your ad, we will make sure that your site visitors will have a worthwhile experience.
Authority Solutions™ copywriters and web designers are experts in creating great ad copies and optimized landing pages so you can generate conversion. Our in-house copywriters provide original and attention-getting ad copies and landing page content. Our web designers provide attractive aesthetics and easy navigation of your landing pages.
- Pay Per click Retargeting or Remarketing
Most site visitors are not ready to start their buying journey when they see your offer for the first time. At Authority Solutions™, we will help you retarget or remarket your ads. This is a way of getting your message in front of visitors who are already interested. We will do it again and again, all across the web, to bring them back to your product or service that they were interested in the first time they saw your offer. This will result in an increase of your Return of Investment of your ad spending.
- Pay Per Click Consulting and Reporting
Authority Solutions™ will provide a PPC manager for you. He will provide a regular detailed analysis and report on how your strategy is working. The consultation covers elements such as costs of individual keywords, conversions, the cost per acquisition, return of investment tracking and much more.
At Authority Solutions™, we understand that you want to focus on growing your business and not single-handedly managing your PPC campaign, which will give you so much headache. Let the SEO experts of Authority Solutions™professionally manage your PPC program so you can really focus on what you are really meant to be doing, while we give you the quantifiable results that your business really deserves.